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About Us


Since 1993, Lunapads has been making their signature collection of menstrual products, Lunapads and LunaUndies. Lunapads were created by Madeleine Shaw (above, right), a fashion designer who realized she needed something to solve her own health concerns about using disposable pads and tampons.

Switching from tampons to cloth pads brought her the unexpected benefit of discovering a deeper connection with her body, and she set out to bring this gift to others in the form of starting a business. She wrote the first business plan for Lunapads in 1994, and in 1995 opened a store and small production facility. By 1998, Lunapads were available in health food stores across Canada.

In 1999, Madeleine met Suzanne Siemens, a Chartered Accountant, at a Community Leadership course they were both participating in. Realizing that they shared a vision for better health for people and the planet, they combined their skills to fully develop Lunapads' potential. Lunapads are now used by thousands of customers worldwide: as a result 2 million disposable pads and tampons are now being diverted from landfills every month.


Lunapads Staff Members

We would not even come close to managing the business without our dedicated team (L-R): Kitty, Lisa, Morgan, Christa, Gonie, and Anika. You can learn more about our staff, as well as the most up-to-date goings-on at Lunapads on our Facebook page and Blog. Follow Lunapads' Official Twitter account @Lunapads, Suzanne at @LunaGal, and Lisa at @nettlecrown.


  • Pad donations For over a decade, Lunapads has donated washable pads to a variety of organizations to support their social impact efforts. Locally, we donate washable pads to organizations serving low-income individuals. To apply for a local donation within Greater Vancouver, email: Globally, we support the manufacture of low-cost washable pads for girls in East Africa via our One4Her program. Learn more here
  • Mentoring women entrepreneurs in our community. We regularly invite women wanting to start their own businesses (particularly green ones!) to our office to interview us about our experience, ask questions and generally bounce ideas around. We provide leads, contact and advice.
  • Business community support. We are members of the Green America Business Network and the Social Venture Network, as well as our local and online Better Business Bureaus and a local social-mission business support group. 
  • Volunteerism in action. Madeleine is a volunteer Mentor with the Women’s Enterprise Society of British Columbia and the Forum for Women Entrepreneurs and Suzanne is an advisory board member, former treasurer and honored lifetime member of the Georgia Strait Alliance, a BC marine conservation organization.



We are also grateful for the support of:

  • Our production partners: Apple Garment Factory Ltd., TD Creations Inc., G.E. Garment Ltd. and Precision Patterns.
  • Renewal Partners, Duncan, Pat and Kate - our business partners
  • Our customers - we wouldn't be here without you!